Diverse offerings are the name of the game when it comes to fabrics. Being able to offer your customer base a wide array of fabrics can mean the difference between making the sale and not.
The key is to have fabric samples readily available. By giving free upholstery fabric samples, you can give your potential customer a better idea of what they are looking at, how it feels, and how it may go with their current upholstery (or as a replacement).
The Feel of Fabrics
When it comes to fabric, there is nothing quite like having it in hand. Customers can feel it in their fingers and imagine how it would go with the rest of their upholstery needs.
The beauty of fabric samples is that the customer can take the samples with them and make an informed decision. Customers who don’t feel pressured at the moment will appreciate the patience and keep your business in consideration.
Put Your Inventory on Display
No matter how big or small your display space is, with fabric samples you can put all of your offerings on display. Having a binder with swatches can give the customer a better idea of all that there is available without having to take up much space.
For small businesses, where space is at a premium, it can make for the most effective means of showing off all the available choices. It saves money in the long term as well.