Why Responsive Website Design Is Crucial to Success

by | Nov 24, 2015 | Web Design

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When a website has a responsive design, it means that the site is optimized for view on different mobile devices. If you’ve ever been a website that looks totally different on your smartphone than it does on your desktop, with no loss of functionality, then you’ve visited a responsive website. The most important part of having responsive website design is making sure that your site remains user friendly and easy to use, no matter what device your visitors are accessing it on.

Device Adaptability Is Essential

Since a variety of mobile devices are so ubiquitous nowadays, it basically goes without saying that an incredibly large percentage of people who come across your website will be doing so on a mobile device. The last thing you’d want to happen is have poor website design get in the way of your visitors finding what they need, easily accessing links or, worse yet, being unable to buy something or otherwise complete transactions on your mobile site. Responsive website design is also important because as technology changes new mobile devices will continue to emerge on the market, a responsive website will continually adapt to display on these new devices.

Optimal Load Times

Another reason to make your website responsive is that users are not going to want to wait several minutes while your site loads on their phone. If you want to avoid losing traffic due to frustrated users, you’ll want a website design that optimizes itself to load quickly and clearly on a mobile device.

Social Media Integration

Since so many people also have their social networks linked on their mobile devices nowadays, and use social networks via mobile apps, having a responsive website makes it easier to share via these apps. Additionally, if you’re promoting your own content on social media, linking back to a website that doesn’t load properly on mobile devices due to poor design completely defeats the purpose of sharing the content in the first place.

There’s no denying that a clean, intuitive, responsive website design is crucial to drawing in traffic and boosting your visibility. Fu Dog Media, based the Charleston SC area, offers responsive design, as well as SEO assistance. A company who offers both of these services is definitely one you’ll want to check out if you’re looking for help with boosting your website traffic and how user friendly the experience is. Don’t let your blog or business suffer due to poor design. Integrate responsive design, and you’ll no doubt be pleased by the difference you see in traffic.

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Looking for help with responsive website design in the Charleston SC area? Check out Fu Dog Media, LLC today and watch your traffic and optimization grow.

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