You are the head of marketing for a large, urban-based hospital in the mid-Atlantic, not far from New York City. For fundraising purposes and general marketing, you and the system’s director of Development have obtained a budget from the hospital administration to commission a short film about your amazing trauma care. Living in a large urban center, there is a crime, as expected, but your renowned trauma services save over 95% of all victims brought to the hospital in the first hour after their injury.
You want to hire a filmmaker and his or her company to create, plan, and shoot this movie, based on a preliminary script that you and your development colleague have written. If this company has won awards, that’s great and you are seeking people with talent and commercial success. Experience in providing similar movies would be an added plus.
You know that a number of other hospital systems have made similar movies. In fact, you have seen one or two at hospital conferences. You believe that you have something unique with your award-winning trauma center story so you want the digital cinema packages you will purchase to also be unique. You know with the right mix of story, script and talents behind the cameras, that your institution will shine above and beyond others.
You have asked around among colleagues at other institutions like yours and one name keeps coming up. Everyone has told you that this is the best company from which to buy your digital cinema packages.
You decide to reach out to Chromavision to see if they are right for your project. You will do that through their website.
